Say goodbye to guessing

THE COPY AUDIT

A lightning-fast way to get feedback on your copywriting… without the overhaul or custom price tag

What if you could know exactly what to optimize… in just 5 days?

If you DIY’d your website or it’s simply not converting or representing your business well, you’re leaving money on the table. Stop staring at the pages and get the insights you need, packaged in a simple checklist that’s easy to follow.

 

Because… you don’t know what you don’t know. Or, you’re too close to your own business to see what’s missing from the big picture. So here’s what just one website copywriting audit can do for you:

  • Improve perceived value for the customer

  • Find any gaps in your messaging and storytelling

  • Find ways to improve clarity and authority

  • Get new headlines that aren’t just “About Me” or “Key features”

  • Unearth or further highlight any unique selling points

  • Find missing opportunities to drive action from the consumer

  • Spot grammar or spelling errors or anything that slips through the cracks (because we’re human)

  • Collect ideas for building believability and social proof (a must for converting customers)

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How it works

1. We Complete a Quick & Painless Kick-Off Task

I send you a quick survey to fill out. This will allow me to dig into your business, your voice, your brand, your current struggles, your needs, and your conversion rate.

2. I Complete the Audit While You Sip a Cocktail (or Something of the Sort)

I record my first look at the content of your choosing. This will give us a real, raw reaction fueled by deep insights. Next, I refine the solutions and suggestions that have arisen, including any copy rewrites.

3. You Receive an Email with Everything You Need to Optimize

You’re on your way to elevated sales. You’ll receive a jam-packed shared folder with actionable insights, ideas, and written commentary so you can easily check off ideas as you see fit. See below!

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The Copy Audit includes

A customized PDF on believability & social proof optimization to ensure your customers trust in you.

A customized PDF on messaging optimization to ensure your copy is clear, concise and irresistible.

Plus, a fresh-out-of-the-oven video

Featuring yours truly walking you through my first impressions of your website or emails. I’ll include insights and step-by-step processes for improving key elements of your copy, messaging, and flow.

This live video is great for understanding exactly what needs to be done and where. Plus, it’s perfect for those who don’t want more text and to-do lists and/or those who learn by doing/seeing.

kaleena stroud conversion copywriter

I m Kaleena

Your conversion rate optimizer, Copy Chief and business cheerleader here with a fresh-as-a-daisy view of your copy.

My job here is to 1) fine-tune your copy and perfect the customer journey, turning more leads into actual customers and 2) remove the headache that comes with days if not weeks of wondering what the heck to do next.

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CLIENT LOVE

“It helped me refine the wording on the homepage of the website to ensure customers see and get what they want.”

- Jonathan Geitner, Gym Jam

“This audit provided actionable edits and updates, many that I made the day I received it. The feedback was kind and generous. I'll have this audit done every time I create a new offer!”

- Maria Bryan, maria bryan Creative

“I enjoyed your video walkthroughs because it gave me a real sense of your thinking and added color to the deliverables.”

- Joe Piscal, Novel Brands

"Useful & easy to implement."

"Useful & easy to implement."

Cont’d

“Abby and I watched this earlier and took pages of notes. We’ve already started implementing changes across the site. We learned a lot from you today!”

- Luke Neely, Honeycloth

“This is all so helpful I could cry. EXACTLY what I needed.”

- Maria Bryan, maria bryan Creative

“I watched the recording and we will definitely implement your advice. Thanks so much for the in-depth audit.”

Omri Emanual, Happy Garden

BONUS: Get email access for 7 days post-delivery to ask any follow-up questions!

Everything included, just $597 for 3 pages

FAQ

+ What is included in the Website Audit?

The Website Audit includes up to three pages of website content to focus on such as the Home, service page and sign-up page.

+ Help! How long will the whole process take? I’m already running ads and need a quick solution!

Once you have booked and paid for the service, the turnaround time is approximately three business days.

+ Do you rewrite content for me?!

No, this is not a copy-editing service. However, I do include tailored headline and copy suggestions when needed, and as often as possible. This helps make the audit as actionable as possible!

Take the guesswork out of copywriting